Bidding On Your Own Brand Name In Google Ads
When discussing Pay Per Click (PPC) strategy with a client, our team is often asked, “Why are we bidding on our hotel’s name? We should
October 8, 2019
When discussing Pay Per Click (PPC) strategy with a client, our team is often asked, “Why are we bidding on our hotel’s name? We should
Every hotel has the dreaded and unavoidable period where bookings slow down and revenue drops. This low booking period varies depending on the hotel. Every
Mobile devices have been a disruptive factor in many industries — and the travel industry is no different. Your hotel website has been evolving for
It is important to look at your competitors in order to know two things: What digital marketing strategies have other hotels implemented that your property
Hotels looking to optimize their social media return on investment should be investing in organic and paid social media. For maximum return on investment potential,
Direct bookings consistently coming straight from your hotel’s website— sounds like quite the dream. Unfortunately, more often than not, this is not always the reality
If you are not sending out email marketing blasts, you could be missing out on a good chunk of potential revenue.
For one reason or another, a surprising number of hotels do not have the robust email subscriber lists they should, and hoteliers find themselves in
This is a guest post written by Marina Turea of Digital Authority Partners. Video is becoming an increasingly crucial marketing tool and with good reason.
The hospitality industry has always valued the relationship with your guests. However, your hotel’s relationship and engagement with guests can have its ups and downs,
Be sure to check out our updated 2024 guide to planning your hotel’s digital marketing budget. ——— We are only seven months into 2019 and
Today a lot of our purchasing decisions are influenced by the internet. Potential guests to your hotel are seeing more information about your property from
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